Liz founded the business in 2012
following her passion having served in the Royal Navy and then spent 20 years in the Defence Industry. Passion for dogs have long been in her family with her Aunty who was a multi award winning breeder of pure bred Otterhounds and long term Master of the Minkhounds. Liz gained her knowledge of nutrition through study and market research whilst trying to find out what was wrong with her own dogs. She soon realised there was something seriously wrong with the pet trade and its misleading approach to diet, and nutrition.  Grovely was born and she is proud to head up a team to have helped over a thousand dogs and cats over the years, live new lives under better education of their owners and their new diet.

Dave's career has been a bit different to what you might imagine. He served in the Royal Navy for 24 years during which time he served in Gulf War 1 & 2, Sierra Leone and Afghanistan. He retired from the RN in December 2010 before moving into the Forklift Sales industry. It was during this time, he assisted Liz where he could as she created Grovely Pets. In November 2014, he made the move full time into Grovely Pets to help grow its empire. Now fully established in the business, he and Liz have achieved in opening 4 shops and have created a great team around them. Dave is always happy to chat and help you with any issues you may have.

Lisa joined the team in 2022 having been a loyal customer for many years. She has many animals at home including guinea pigs and rabbits so is happy to advise customers on anything small animal as well as dogs and cats.  You will all know her bouncy spaniel Bentley, who has been a shop dog since a puppy and is a firm favourite with our Alton customers. Lisa's dedication and determination has now led to her promotion to Store Manager. We are sure that she'll do well in this role.

Jodie joined our Alton shop team from the beginning. Having worked in the previous shop, she knew many of our lovely customers. She has a strong passion for the small animals especially rabbits, but is happy to advise you about everything else too. Jodie is also a RAW food expert.

Recruiting for Part Time Assistant. Apply with in or send email to sales@grovelypetsupplies.co.uk

Becca joined in November 2023 as a Nutritional Advisor, bringing with her a wealth of retail experience from John Lewis. Shehas completed her RAW food expert and is undertaking her Diploma in Nutrition. She is the proud fur-mum to the beautiful Corgi, Pumpkin, who joined the team as shop dog & chief taste tester in December 2023.

Gabe joined us September 2024. He is a local lad who has finished University and wanted to come back to his home town. He has lots to learn and we have no doubt that he will become a very good member of our fabulous team.

Emma joined us in October 2024 bringing with her a BSc (Hons) in Equine & Veterinary Bioscience. Emma also has a range of animals at home including reptiles. Having already passed her RAW Expert she is keen to delve into nutrition further.

Abi joined in August 2024 after 8 years within the veterinary industry with a focus on medicine. After studying animal behaviour and welfare, she went on to take a particular interest in the reptile sector and is an avid reptile keeper and hobby breeder in her spare time. A true nerd at heart as she also loves building models, board games and jigsaw puzzles!
Abi owns a variety of animals including tropical fish, snakes, lizards, parrots, guinea pigs and chickens, along with her border Collie Jasper and Siberian Forest cat, Kuro.

Yvonne joined in July 2024 as a Nutritional Advisor following a military posting to the area. Passionate about dogs, she has previously worked in rescue centres and has an HNC in Animal Care.

You might have met her Labrador, Poppy who is thoroughly enjoying her new role as 'shop dog' - under the watchful eyes of her mentors - Mindi and Bracken.

Yvonne has recently completed her RAW Advisor training.

Helen Joined us 29th October 2024 and is interested in the health of pets and humans after learning a lot from her sidekick Barkkey (Shar pei) who's health issues improved greatly once they went on a healthier / natural path. she loves working at Grovely Pets (Tidworth) as they really care and are very helpful in assisting customers needs and training the staff. Helen and Berks came back to the UK after living in America and look forward to learning more and hiking in the UK countryside.

Pete joined us July 2024, to help with the local deliveries. He has had a distinguished 35yr career in the Police Force, so spending the day driving round and chatting to our lovely customers is a very pleasant change.